Before we dive into the best SMTP servers for bulk emailing, let’s first understand what an SMTP server is and how it’s used. If you already know this information, feel free to skip ahead to the list of the best SMTP servers for bulk emailing.
Table of Contents
Affiliate Disclosure – Some of the links on this blog are affiliate links. If you click on such an affiliate product link and make a purchase, I’ll earn a commission at no additional cost to you. These affiliate commissions help me to keep running this blog.
What is an SMTP server?
SMTP stands for Simple Mail Transfer Protocol, and it is a protocol used for sending, receiving, and relaying emails. SMTP services are available in a wide range for sending bulk emails with better deliverability.
SMTP uses proper authentication to increase the chances of your emails being delivered successfully to the recipient’s inbox. In other words, SMTP is used for sending bulk emails to achieve faster delivery and high deliverability. By using SMTP, you can send a large number of emails quickly and efficiently, ensuring that they are delivered to the intended recipients’ inboxes. This makes it an important tool for businesses and individuals who need to send a large volume of emails on a regular basis.
Why do you need an SMTP server?
We need SMTP servers to send and receive emails securely and reliably. They also help prevent spam and other unwanted emails from reaching our inboxes.
For sending verification emails.
Password recovery or reset password.
Order confirmation, delivery, sending invoices and more.
List of 7 Best SMTP Service Providers for Businesses of all types
1. Amazon SES – Best SMTP Service
Amazon web services (AWS) is a trustable and leading cloud platform that provides huge products, services and solutions to multiple sectors. Among those Amazon Simple Email Service(SES) is a service that allows mass email communication, and transactional and marketing emails. Moreover, You can configure Amazon SES easily and send emails securely. Therefore, Amazon SES is recommendable and achieves ratings of 4.7 & 4.5 out of 5 from the top-rated websites Capterra and G2.
Features of the best SMTP email marketing tool – Amazon SES
- Allows Quick email configuration. Configuration can be done using an amazon SES console, APIs or SMTP.
- Get detailed statistics on email sending which helps you to know effectively the email outreach. However, You will get detailed reports about bounces, email deliveries, open rates, click-through rates and feedback loops.
- Optimize deliverability using a reputation dashboard that provides anti-spam feedback along with insights.
- Amazon SES uses authentication to send emails such as SPF and DKIM.
- In addition, If you are using an application hosted over the amazon EC2 platform for sending emails then you pay $0 for the first 62k emails per month. See clear pricing below-
Amazon SES Pricing
| Sending an email using a platform | Amazon SMTP Server Pricing |
|---|---|
| Sending email from an application hosted in Amazon EC2 | $0 for the first 62k emails you send per month $0.10 for 1000 emails after 62k email |
| Sending email from an email client or other software package | $0.10 / 1000 emails |
| Receiving email | $0 up to 1000 emails you receive, however After 1000 emails you pay $0.10 for 1000 emails you receive. For detailed pricing and additional charges go here. |
2. Sendinblue SMTP Email Marketing
Sendinblue comes up with a complete package, that allows sending marketing emails, and transactional emails also can SMS marketing.
Sendinblue gives you several set up such as API, SMTP relay, e-commerce plugins or marketing automation. You can do a lot using Sendinblue. It is an SMTP provider for bulk email. Most importantly you can do SMS marketing along with other marketing options. Get quick highlights about it below –
Features of Sendinblue SMTP relay
- Sendinblue allows you to send transactional emails.
- Gives you core API features such as – Email API, SMS API, SMTP relay, Custom webhooks etc.
- Deliverability insights that help in knowing in detail about your campaign and Email validation for validating email addresses to minimize bounce rate.
- This tool allows you to do all kinds of marketing under one roof Also if you are concerned about your privacy, and reputation then a dedicated IP option is also available.
- Connect with third-party tools using easy integrations.
Pricing of Sendinblue
| Free Trial | Plan starts at | Email limit |
|---|---|---|
| Yes Sendinblue gives a forever free plan with 300 emails per day | $25/month | 20,000 emails/month |
3. Mailjet
Mailjet SMTP is an email marketing platform that discovers for both email marketers and developers. Also, it delivers billions of emails to the inbox every month. With an easy best SMTP relay configuration, you can start sending emails for free with Mailjet.
Mailjet smtp server email marketing features
- Mailjet let your emails land in the inbox with faster delivery.
- As online trends are booming more security is required and you can do that by using TLS and SSL encryption.
- You can start sending emails just after domain authentication by adding SPF, DMark, and DKIM. If you don’t know how to do all these then the support team will be there for you.
- You to choose your own MTA(Mail transfer agent) such as Postfix, Exim or exchange to send emails via Mailjet’s SMTP relay.
- Monitor your stats using a real-time Mailjet dashboard also can integrate it into your system using webhooks.
Mailjet SMTP Pricing
| Free Plan | Plan starts at | Email limit |
|---|---|---|
| Yes Mailjet provides you with a forever-free plan. You can send up to 6000 emails/month with a maximum sending limit of 200/day. | $15 | 15,000 emails/month |
4. Sendgrid SMTP Service
Sendgrid is a cloud-based best SMTP service provider for mass mailing with high deliverability. Sendgrid SMTP email marketing relieves you from the complex maintenance of a server instead of this you just need to configure the email settings and you are ready to go.
Features of Sendgrid SMTP server
- Configure email settings with any of the following SMTP, API or webhooks.
- Maximize email deliverability by authenticating SPF records, DKIM and suppression management.
- Take care of the sender’s reputation by using email validation so that before sending you can validate your emails.
- If you are not willing to use shared IP then the dedicated IP option is available so that you can manage your sender reputation on your own.
- Subuser management system so you can segment sending and assign permission and credit limit.
- A single sign-on feature so that you can centrally manage user permission.
SendGrid Pricing
| Free Trial | Starts at | Email Limit |
|---|---|---|
| Yes 100 emails/day forever | $19.95/month | Up to 50,000 emails/month |
5. Mailgun Email Marketing via SMTP
Mailgun is a powerful email marketing tool that helps customers send, receive, and track emails. As it reveals both SMTP endpoints & HTTP API so you can choose the best one for you. Using Mailgun you can send millions of emails with constant deliverability.
Features of Mailgun SMTP service
- Mailgun’s simple integration & Restful API makes it easy to send transactional or bulk emails.
- Email verification for more successful deliverables.
- As Mailgun gives an option for Dedicated IP, it is possible to maintain the sender’s reputation on its own.
- Email tracking and analytics to know how your emails are performing.
- Also, Mailgun gives you custom features.
- Suppression management to increase deliverability and reduce bounce rate.
- Instant chat support and live phone support are provided by Mailgun.
Mailgun SMTP relay Pricing
| Free Trial | Plan to start at | Emails limit |
|---|---|---|
| Yes Mailgun gives you free 5000 emails for 1 month | $35/month | Up to 50,000 emails |
6. Postmark SMTP Email Marketing
Postmark is an email marketing tool that helps you send emails and manage your marketing campaigns. It is an outstanding transactional email service provider that offers a suite of tools for sending, managing and tracking email campaigns.
Features of Postmark SMTP Server
- Postmark comes with responsive email templates that fit on every screen size device. Templates included transactional, welcome emails, password resets, Trial expiration and much more.
- By using SPF, DKIM & Dmarc uses email standards to reduce email spoofing.
- Postmark SMTP manages Email and Application security, and 2-factor authentication also provides advanced user permissions.
- Moreover, Quick integration with API or SMTP lets you send emails within minutes.
- Increase visibility with a detailed report about every email.
Postmark Pricing
| Free Trial | Plan to start at | Email Limit |
|---|---|---|
| Yes Postmark allows a forever-free developer plan with 100 emails per month | $15 / month | Up to 10,000 emails/month. |
7. Moosend SMTP Service
Moosend is one of the best SMTP services. A Moosend email marketing account can help you reach out to your customers in the best possible way. Moosend helps to make your email marketing effective by landing your email in the inbox and giving you a better open rate.
Features of Moosend SMTP email marketing tool
- Moosend allows you to connect with an SMTP server.
- Create beautiful landing pages.
- Conditional content and Countdown timers.
- AI product recommendations can give you more sales.
- Automation that reduces your burden and increases efficiency.
- Get detailed tracking of sent campaigns like – Bounce rate, unsubscribed & complaint, open & clicks rate.
- Reporting & insights let you do Spam analysis, AB testing, email heatmap analysis, customer reporting and much more.
- Integration that allows you to increase your reach and connect with robust platforms.
Moosend Pricing
| Free Trial | Plan to start at | Subscribers limit |
|---|---|---|
| For 30 Days, But SMTP Server is not accessible in a free trial | $9 / month | Up to 500 subscribers, Unlimited Emails |
Benefits of using an Email SMTP Server
There are several benefits to using an SMTP server for email communication. Some of these benefits include:
- Reliable email delivery: SMTP servers ensure that email messages are sent and received reliably and efficiently, minimizing the risk of delays or lost messages.
- Secure communication: SMTP servers use encryption and authentication to protect email messages from interception or tampering, ensuring that sensitive information remains confidential.
- Spam prevention: SMTP servers have built-in spam filters that help prevent unwanted or malicious emails from reaching the recipient’s inbox.
- Large volume email management: SMTP servers can handle large volumes of emails, making them an ideal choice for businesses and organizations that need to send mass emails, such as newsletters or marketing campaigns.
Overall, SMTP servers offer a range of benefits that make them a critical component of modern email communication.
Quick overview of benefits of using email SMTP servers
Using SMTP servers we can send bulk emails.
Instant delivery of emails.
High deliverability.
How to choose the Best SMTP Server
When looking for the best SMTP server, there are several factors to consider:
- Reliability: Look for an SMTP server that has a high uptime percentage and a good reputation for delivering emails consistently and efficiently.
- Security: Choose an SMTP server that offers encryption and authentication to protect your emails from interception or tampering.
- Scalability: Consider an SMTP server that can handle large volumes of emails, as well as sudden spikes in traffic during high-volume periods.
- Customization: Look for an SMTP server that can be customized to meet your specific needs, such as setting up filters or configuring your email client.
- Technical support: Choose an SMTP server that offers reliable technical support to help troubleshoot any issues or problems that may arise.
- Cost: Compare the costs of different SMTP servers and choose one that offers good value for money, taking into account features and reliability.
Overall, finding the best SMTP server requires careful consideration of these factors, as well as your own specific needs and preferences.
While choosing the SMTP server you need to verify the following things:
Smtp allows you to send bulk emails.
Gives high deliverability.
Quick and easy to integrate.
Importance of SMTP Servers
SMTP servers are essential in sending and receiving email messages. They help deliver messages from the sender’s email program to the recipient’s email server. Without SMTP servers, email communication wouldn’t be possible.
SMTP servers provide important security features that help protect emails during transmission. These security features include encryption and authentication, which make it difficult for hackers or other unauthorized parties to intercept or tamper with emails.
SMTP servers are a critical component of modern communication infrastructure, enabling individuals and businesses to communicate quickly and reliably from anywhere in the world.
Real-Time Scenarios of using Email SMTP Servers
SMTP servers play a crucial role in email communication and are used in various real-life scenarios. Here are some examples:
- Online Shopping: When you purchase an item online, the e-commerce website sends you an order confirmation email using an SMTP server. The SMTP server is responsible for delivering the email to your email service provider, which then delivers it to your inbox.
- Corporate Email: Businesses use SMTP servers to manage their email communication. For example, an employee might use an SMTP server to send a proposal to a client or to communicate with their colleagues.
- Newsletter Subscription: When you subscribe to a newsletter, the newsletter provider uses an SMTP server to send you regular updates. The SMTP server ensures that the email is delivered to your inbox promptly and reliably.
- Email Marketing: Companies use SMTP servers to send promotional emails to their customers. The SMTP server allows them to send large volumes of emails efficiently and helps to ensure that the emails are delivered to the recipient’s inboxes.
- Password Reset: When you forget your password for an online account, the website sends you a password reset email using an SMTP server. The SMTP server ensures that the email is delivered to your email service provider and then to your inbox, allowing you to reset your password and regain access to your account.
Overall, SMTP servers are essential for sending and receiving emails in various real-life scenarios, from personal to business use. They help ensure that emails are delivered reliably and promptly, allowing people to communicate with each other quickly and efficiently.
Quick Overview of Best SMTP Services -Ratings by Capterra & G2
| Best SMTP Providers | Pricing | Limit on Subscribers/emails | Star rating by Capterra out of 5 | Star rating by G2 out of 5 |
|---|---|---|---|---|
| Amazon SES | $0.10/1000 emails (If sending email application is not hosted on amazon EC2) For more detail go here. | $0.10 /1000 emails | 4.7 | 4.3 |
| Sendinblue | $25 / month | Up to 20,000 emails per month | 4.5 | 4.5 |
| Mailjet | $15 / month | Up to 15000 emails per month | 4.3 | 3.9 |
| Twilio SendGrid | $19.95 / month | Up to 50,000 emails per month | 4.2 | 4.0 |
| Mailgun | $35 / month | Up to 50,000 emails per month | 4.4 | 4.4 |
| Postmark | $15 / month | Up to 10,000 emails per month | 4.9 | 4.6 |
| Moosend | $9 / month | Up to 500 subscribers & Unlimited emails | 4.7 | 4.7 |
Note – Please kindly note that there may be slight variations in pricing, email sending limits, or subscriber limits among email service providers due to regular modifications. For accurate and up-to-date information, we suggest visiting the official website of the respective email service provider.
SMTP Service Providers FAQs
What is an SMTP server?
SMTP stands for Simple Mail Transfer Protocol. An SMTP server is a computer program that handles the sending and receiving of email messages.
What makes an SMTP server the “best”?
The best SMTP server is one that meets your specific needs, whether that be cost-effectiveness, high deliverability rates, scalability, or integration with other tools.
What are some popular SMTP servers?
Popular SMTP servers include Amazon SES, Sendinblue, Mailjet, Postmark, Mailgun and more.
How do I choose the best SMTP server for my needs?
Consider your budget, the number of emails you need to send, the level of deliverability required, and any integrations you need with other tools or platforms. You can also read reviews and compare features of different SMTP servers before making a decision.
Can I use a free SMTP server?
Yes, there are some free SMTP servers available, but they may have limitations on the number of emails you can send or the level of deliverability you can expect.
How do I set up an SMTP server?
Setting up an SMTP server typically involves configuring the server settings and authentication credentials in your email client or application. You may also need to verify your domain and configure DNS records. Consult your SMTP server’s documentation or support team for specific instructions.
Can I use multiple SMTP servers?
Yes, it is possible to use multiple SMTP servers to send emails, such as if you need to send a large volume of emails or if you want to improve deliverability by using different servers.
Conclusion
Certainly, I can provide a conclusion on the topic of “best SMTP servers.”
SMTP (Simple Mail Transfer Protocol) servers are an essential part of sending and receiving email messages. The best SMTP server for you depends on your specific needs and requirements.
Some popular SMTP servers include Amazon SES, Postmark and Sendinblue SMTP. Each of these servers has its own features and benefits that make them suitable for different use cases.
Amazon SES is a cost-effective option for businesses that need to send a large volume of emails, while Sendinblue SMTP offers advanced features like email automation and segmentation.
Ultimately, the best SMTP server for you will depend on your specific needs, budget, and technical expertise. It’s important to carefully evaluate your options and choose the SMTP server that best meets your needs.
Affiliate Disclosure – Some of the links on this blog are affiliate links. If you click on such an affiliate product link and make a purchase, I’ll earn a commission at no additional cost to you. These affiliate commissions help me to keep running this blog.
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